How essential is semantic search to create useful information applications in the next decade? There’s a battle royal going on with billions at stake according to Jim Edward’s article in Business Insider We Are About To Enter A New War Over ‘Semantic’ Search — A War Google Could Lose. Apple, Facebook, Amazon, Twitter and Google are building and/or buying semantic search technologies to make it easier for their users and services to find, buy, interact, recommend, etc.
If you want to see an example of great semantic search in action, head over to IP.com and use the TextWise Semantic Gist technology to search patents and prior art literature.
Google’s Hummingbird affects 90% of searches reports Claire Cain Miller. While very little is actually available on how specifically Hummingbird affects search results, a background and overview of the algorithm can be found here. An excellent FAQ on Hummingbird was also recently published by Danny Sullivan for Search Engine Land. Semantic search technologies will continue to be incorporated more and more in websites and applications as issues of scale and efficacy continue to be mastered. Check out TextWise semantic search in action on IP.com.
Semantic technologies mining context from data have been integral to intelligent applications for several years now. By combining semantic metadata, and utilizing the volume of outputs provided by big data mining, contextual search is morphing into predictive search. Drew Tunney provides his thoughts on this exciting search progression in Coming soon to you: the information you need.
This week in Search Engine Land Barbara Starr lists 10 hot trends in semantic search. The most important (saving the best for last at #10) is the key to useful search results: Understanding User Intent. At TextWise our technology is always being improved with the idea of using context to provide a useful set of search results. There is no longer any doubt that the future of search requires incorporating semantic search.
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Take InnovationQ for a test drive: Call 866.473.6826 or send an email.
Gaming search for better placement is harder with semantic search. There are some key changes that need to happen to place higher in search engine results now. David Amerland in an August Forbes Tech column Search is Dead… Long Live Search! describes some of the necessary steps your business needs to take to continue to place well in search results. What do you think, do accurate search results delivered by a great semantic search engine eliminate serendipitous purchasing? Or do they (finally) position the user to quickly buy what s/he was searching for in the first place?
David Roe of CMSWire suggests semantic search would improve the latest SharePoint offering. Interesting data are presented regarding perceptions, uses, and customer satisfaction with SharePoint.
People often confuse semantic search and the semantic web. TextWise is a semantic search engine. We provide high precision search using our Semantic Gist technology to provide the very best search results available. Search Engine Journal’s Amanda DiSilvestro provides a brief and succinct overview on the differences between semantic search and the semantic web. It’s very important to understand what you need to accomplish using semantic technology and then select the type of service that will enable you to most efficiently meet your requirements.
TextWise has been granted two patents for our new semantic technology – known in the market as Semantic Gist. Method and System for Unified Information Representation and Applications Thereof (2012/0233127) and Method and System for Information Modeling and Applications Thereof (2012/0233128) will be added to our extensive patent portfolio that currently includes intelligent search, extraction, categorization, ontology creation, information visualization, and clustering technologies. Visit us at textwise.com or our partner site ip.com to see Semantic Gist in action.